Social Media Drives Less Than 1% of Shopping Sessions, Study Says
Much fuss has been made about the power of social media to drive sales. Studies have shown that Facebook drives the most (mainly because it has the most users), Pinterest is very rapidly catching up...
View ArticleThe Line Between Social Media and E-Commerce Is Beginning to Disappear
In March, Instagram announced a new shopping feature that would allow users to shop and purchase items on the platform without leaving the app. The launch is the latest in a slew of updates from the...
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